People all over the world are experiencing uncertain times due to the COVID-19 pandemic. In addition to worrying about the potential source of the virus, they also worry about economic risks such as overpricing and fraud. For your business, this means your target audience may be more cautious than usual. You may need to take some steps to convince your customers that your business is reputable, reliable and best suited to their needs.
Fortunately, there are some changes you can make to make your business website look more credible. These few small and cost-effective changes can help increase your customers' trust in your business, both now and after these uncertain times have passed.
How can you use your website to build trust with your customers?
- Make sure your website is protected with SSL certificate to give confidence to your visitors.
- Introduce your work team well.
- Add your social media accounts. One of the best ways to show that your company is active and operational is to keep your social media accounts active.
- Specify alternative ways for your customers to contact you. Make sure that information such as live chat, Whatsapp, phone number, address is up-to-date.
- Don't forget to also update your website when there are any changes.
- The right web design and content can help you build trust with your buyers.
Many companies around the world are trying to survive in this uncertain period. Internet use appeals to people from all walks of life and reaches more and more people every day. A good website is primarily a secure website.
You can also consider our suggestions above to give confidence to your customers.
If you do not have an existing website, you can contact us if you want to renew your existing website.
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